Google Ads vs Facebook Ads

Google Ads vs. Facebook Ads (Simple Comparison)

  • Google Ads → Shows ads to people actively searching for products or services on Google. (🔎 Search-Based)
  • Facebook Ads → Shows ads to people based on their interests, behavior, and demographics while they browse Facebook & Instagram. (📢 Social-Based)

Use Google Ads for high-intent buyers looking for solutions.
Use Facebook Ads for brand awareness & engaging new audiences.

💡 Best Strategy? Use both together—Google for search traffic & Facebook for brand building!